Independent concept · Coastal dining

EMBER & SALT

A cinematic restaurant site built around the open hearth, tasting menu, chef story, and a frictionless reservation path.

Ember and Salt coastal restaurant website homepage

The brief

Translate the restaurant's fire-led cooking and coastal setting into a site that creates appetite and moves quickly to reservations.

Design decisions

  • Close food photography and compact typography create a sensory first impression without decorative effects.
  • Story, menu, gallery, chef, and visit pages answer the questions guests check before booking.
  • The reservation action remains visually distinct against an image-heavy, cinematic layout.

What this demonstrates

  • A sensory brand story can create appetite while keeping the reservation path immediate.
  • Menu, chef, gallery, and visit information can feel like one coherent hospitality experience.
  • Cinematic imagery and direct conversion actions can stay effective on mobile without visual clutter.